Rise Above
the Disorder

2019 | BRANDING • VISUAL IDENTITY

Rise Above The Disorder (RAD) is a non-profit organization dedicated to providing accessible mental health care for everyone, everywhere. What began as one gamer’s mission to help one person overcome their depression has evolved into a community seeking to help those in need of support. To achieve those goals, the community has created and sustained a universal mental health care system that is open to everyone. The RAD brand anticipates the universality and ubiquity it aims to accomplish. Using vibrant colors and bold type, the brand means to give a youthful and positive appearance to mental health.